ST Industry

• first aired on Netflix on 15th July 2016
• 8 episodes

• Written and directed by The Duffer Brothers
• the brothers began talking about what Matt describes as "bizarre experiments we had read about taking place in the Cold War,"
• placingtheshowinthe1983,ayearbeforetheCold-War–hysteria
• "We wanted the supernatural element to be grounded in science in some way,"Mattsays."As ridiculous as it is, the monster [in the alternate dimension] doesn't come from a spiritual domain and it's not connected to any religion. It made it scarier. I don't believe in ghosts, but I believe in aliens and alternate dimensions.

• Produced by 21 Laps
• Original Netflix series, so paid for by them and distributed by them exclusively

• 100 million customers
  
  
  • championed the production house “Netflix Originals”, Netflix’ in house production company, by committing $8bn tooriginal content in 2018
    
    
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  • This is a perfect example of vertical integration – i.e. Netflix do not need to pay any outside agencies to produce or distribute their products. All the money is kept in house.
    success of Stranger Things can be attributed to its pacing and its binge-ability — a quality characteristic of Netflix.
    
    

    without being restricted to a standard 13 or 22 episode run
    
    

    The cool thing about TV is you have a lot more time. (But) you’renot stuck now with 22 episodes. 
    
    

    Ross [Duffer]: This is almost really the first time that I can think of in history thatpeople are able to come up with a story, and they’re able to go, how long shouldthis be? Should this be six hours? Should this be seven hours? Should this be 11 hours? And Netflix is very good at not dictating how many episodes it should be.
    
    

    The cast are largely unknown with the exception of two star namesunknown child actors.
    
    

    Methods mixed above-the-line and below-the- line techniques
    
    

    A 4-hour live steam on the Twitch app